Purpose

Out of tradition and passion,
we create a sustainable future.

Vision

To build a sustainable future, we inspire our customers as a leader in quality
with customized and innovative solutions in drilling technology.
As a reliable and powerful partner, we make a significant contribution
to the efficient global extraction of raw materials and the modernization of infrastructure.

Mission

With enthusiasm and expertise for our customers

  • We carry out our work with enthusiasm and joy—our motivation comes from our happy customers.
  • We are dynamic and flexible; We use market changes as an opportunity for further development.
  • Our customers receive the best service from us and are enthusiastic about our products.
  • We aim to achieve complete coverage of all essential international markets with all products within our core competencies.

Our employees are our capital

  • Our team spirit and passion enable us to overcome even the greatest challenges successfully together.
  • Our employees are owners of their processes and a fundamental part of the continuous improvement process.
  • We value expertise, responsibility and identification and promote the professional and personal development of our employees.

Our innovative and smart processes ensure high-quality products

  • We pursue goal-oriented digitalization and automation of our process chain.
  • With our system for operational excellence, we achieve modern production at the highest technological level.
  • We embrace continuous improvement to enhance our efficiency and effectiveness across the entire value chain.

We place value on excellence in procurement and partnerships based on mutual respect

  • Through the careful development of reliable suppliers and partners, we ensure our high-quality standards throughout the entire supply chain.
  • We achieve the highest flexibility through reliable and high-performance partners.
  • Our global sales network enables us to identify and meet our customers' needs early on.

Values